Joel Hladecek has over 20 years experience pioneering creative solutions and strategies in new and emerging mediums – from Fortune 500 Interactive marketing solutions to virtual reality theme-park rides.
One of interactive marketing’s earliest pioneers, Joel co-founded Red Sky Interactive, an interactive marketing firm in 1993, and served as Chief Creative Officer- leading the company to become the 3rd most awarded Interactive marketing firm in the world. While at Red Sky, Joel led development of many Internet firsts, including the Internet’s first interactive ad banner (HP Pong), the first intentional examples of viral marketing (Absolut DJ, Miller Beer Pager, Nike Digital Video), first ever web sites for Nike, Wells Fargo, Sapient, Intuit, Dreyfus, and many others.
Joel has designed and directed ride-films for virtual reality motion simulators in theme parks across the country, including Sea World Florida, MGM Theme Park Las Vegas, Busch Gardens Williamsburg, Pier 39 San Francisco, IMAX Theaters, and numerous other venues around the world.
His specialties include: Creative leadership & innovation – Interactive theory, direction, and design – Media convergence solutions – creative team building & management – and actually making things… with his hands… and sometimes a computer.
Joel currently serves as the global creative head of EF Education First in London.
He also has this problem of randomly popping around in time.